Design and Usability Critique
Website: Dollywood. https://www.dollywood.com/ Simplicity: 3 The main colors on the Dollywood website are black, white, gold, and red, which are simple and effective. They also have different shades of blue towards, the bottom, which may be a bit too much. They used blue to advertise for their winter season, but I believe they could still advertise that with gold and red, or they have incorporated the shades of blue throughout the whole website and not only on the bottom. The graphic images contain a lot more colors, but I find it appropriate since a website for a theme park needs to show off images from their park. Visual Hierarchy: 4 What is most visually prominent when you first go on the Dollywood website is Dolly Parton with the text "Come Home for Christmas". I think this works but it needs a call to action button. However, the image slides after a few seconds to a new visual, with the CTA, "Become a Passholder"...